Service, Education, Advocacy, and Leadership: Profile on NTHDA
Recently, we announced that MDPM Consulting will join forces with the North Texas Hispanic Dental Association, MassMutual, BBVA Compass, and Optimal Economics Capital Partners at a business seminar...
View ArticleClient Feature Friday
Every Friday, we like to showcase the beautiful and effective work that we do for our clients. Whether we’ve recently built their brand new site, or rebuilt/redesigned their previous one, we are always...
View ArticleDoes Your Dental Practice Need Content Marketing?
Content marketing begins with the words on your website, but it doesn’t end there. An effective strategy should include fresh, engaging content across more platforms than just your own website, like...
View ArticleYelp is changing it’s tune: Here’s what you need to know
As one of the leading reputation management platforms out there, Yelp reviews are a necessary component of a solid web presence. At MDPM Consulting, we take our clients’ reputations as seriously as our...
View ArticleHow Important is User Engagement?
User engagement metrics might not exactly be a ranking signal (a Google announcement that shocked many people in the digital marketing world), but they are still vital to the value of your website....
View ArticleWhy does your dental practice need SEO?
Believe it or not, SEO (search engine optimization) has been around for almost 20 years, and some practices to please the search engines have remained more or less the same during this time. Still, as...
View ArticleHow to optimize your web presence all year round
We make it a priority to be in regular contact with our clients, but it seems like we’ve had the pleasure of talking to many of our clients over the phone a little more frequently over the past few...
View ArticleHow Do You Name A Dental Practice?
What may seem like the simplest step in starting your own practice can often be the most crucial. What are you going to name your business? Remember, your name should help your company stand out and...
View ArticleThe Importance Of Using Your Own Photos
We always recommend having real photos of your team, office, and technology on your dental practice’s website and social media pages. For Facebook and Instagram, iPhone photos get the job done, but...
View ArticleYankee Dental Congress Is In Session
The Yankee Dental Congress is officially underway! This annual gathering draws professionals from across the country to see, discuss, and learn about the latest in continuing dental education and...
View ArticleTo Video Or Not To Video: That Is The Question
One of the most common FAQs we hear from our clients is about video. Should I invest my time and money into a video? Is it worth it? Is it hurting me if I don’t have a video on my website? Do website...
View ArticleOur Annual Writer’s Workshop At MDPM
AT MDPM, we employ a team of very talented writers to provide copy for our clients. They all hail from Texas, where our office is located, and typically get together each month for a training session....
View ArticleA New Year And A New Approach To Marketing
The Chinese New Year has arrived! Just a few weeks ago, we started the western New Year with a lot of promise. How have you done so far? If you don’t think you’ve accomplished all you set out to,...
View ArticleWhy does your dental practice need SEO?
Believe it or not, SEO (search engine optimization) has been around for almost 20 years, and some practices to please the search engines have remained more or less the same during this time. Still, as...
View ArticleWhat Kind Of Photos Does My Site Need?
Often when we’re working with a client, we may be asked, “What kind of photos does my site need?” Images are a major component of your web design and esthetic. By including well-done, high quality...
View ArticleHow Do You Improve Your Online Reputation?
When people research a dental practice, or any business for that matter, they press the internet browser link on their phones. As a result, your online reputation is very important to drawing new...
View ArticleHow Reviews Impact Consumers’ Decisions
In 2015 the marketing firm Mintel surveyed over 2,000 adults for their American Lifestyles review. The poll reveals how reviews factor into consumer decisions. It shows that over 70 percent of...
View ArticleMay’s Google My Business Updates
At MDPM Consulting, we always stay on top of the latest Google updates. Recently, Google implemented some new updates in Google My Business. What changes will Google be making? How will these changes...
View ArticleThe Rights And Wrongs Of Digital Marketing
Starting an online marketing strategy can be daunting. After all, you have a potential audience of thousands in your city who view most online marketing attempts as white noise, or something an ad...
View ArticleHow to Capitalize on “Back to School” in Your Dental Office
For kids, educators (and parents) everywhere, the summer is quickly coming to an end. Soon, school will begin again, and it will be back to “real life.” For most, this time of year means it’s time to...
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